A Guide To Small Business SEO
Every small business needs SEO as part of its growth strategy. The search results are much too competitive to avoid search engine optimization completely and there’s way too much money to be made from an optimized website for SEO to be ignored. The truth is small business SEO is a complete game-changer if your website hasn’t been optimized to appear for important keywords to your business....Generate More Leads With Authoritative Content
When you invest in SEO services for your business, you’re creating a stronger foothold in your niche to drive targeted traffic and generate more leads. SEO is the top inbound marketing priority for 61% of companies. Your company becomes a familiar sight in the search results for people searching for terms that are related to your business. This promotes recognition in your industry and will...
Page Speed: A Complete Guide For 2020
Oct 23, 2023 @ 7:26 am Page speed has been an SEO issue ever since Google made it an official ranking factor in 2015. The importance of page speed is paired with the significance of providing a better user experience, an important aspect of user engagement. Now it remains an important factor that could save you clients and revenue. What exactly is page speed? Page speed is the measure...What Are Google SERP Features?
The first page of results is often referred to as a SERP (Search Engine Result Page). It’s the most important page of search results because 95% of the total search volume will end up clicking on a result on the first page but less than 5% will venture past to the second page. (~Forbes 2017) The goal for all websites has traditionally been the number one spot on the first page, however, the...
How to Make Your Website Appear First On Google
Oct 23, 2023 @ 7:26 am Want to know how to make your website appear first on Google? It’s simple once you understand the basics of SEO and put in the work. With the right SEO strategy, you can get your site to the top of the search engines for multiple keywords that are important for your business. To go straight to the top of the search results you need to consider what keywords...Website Optimization, Quality Content & Credibility
What is on-page optimization and how will it help my business? On-page optimization (which falls under the broader category of website optimization), communicates the most important keywords your content reflects to search engines. It falls under the umbrella of SEO services for a consultant to optimize the content of your site and emphasize the most important elements through metadata. By...Gain Valuable Insight From An SEO Site Audit
An SEO site audit is a standard procedure used to assess a website for performance issues, search engine optimization and conversion elements. An audit typically takes place before the start of a marketing campaign to identify any technical deficiencies on your site as well as point to where the most work needs to be done. The goal of a site audit is to identify the issues that will assist in...How Link Building Promotes Your Business
Link building is one of many services an SEO consultant provides that contributes a large part to developing the authority and credibility of your website. The objective is to acquire links from other websites that link to your site to create backlinks. What does backlinking mean? Backlinking is the act of placing a hyperlink with the URL of your website on another website, which acts...
How To Select The Best Keywords For Your Website
Oct 23, 2023 @ 7:25 am Learn how to select the best keywords for your website to drive traffic that converts to clients and sales. Qualify keywords through a series of endeavours including but not limited to the following: Identify your main seed keywordsDevelop keyword optionsAssess commercial intentTarget long-tail keywordsPerform a SERP AnalysisAssess the competition The keyword...
