Organic SEO Vs. PPC: Which Is Better?
It’s impossible to claim whether one form of traffic generation is better than the other. Like so many things in SEO, the truth is, it depends. To debate over organic SEO vs PPC and which is better, you’re going to need to consider a few important factors that go into making...
7 Tactics To Improve Your Pay Per Click Marketing Strategy
If you’ve been paying attention to the profit Google has been turning over the years, you may have noticed a trend: They keep making more money. A large portion of the total revenue Google earns is from paid ads. Why not follow suit and make more money by incorporating...
What’s The Difference Between SEO and PPC?
The difference between SEO and PPC is that search engine optimization is used to improve your position in the organic search results to receive unlimited free traffic, whereas PPC is paying Google for a designated spot on the first page and you pay for every click made to...